Introduction

📌 digital nomad ⏱ 2025-04-16 18:21:07

📌 elusive ⏱ 2025-04-16 18:25:06

📌 crappy ⏱ 2025-04-16 18:26:03

📌 struck a chord ⏱ 2025-04-16 18:28:31

📌 reconcile ⏱ 2025-04-16 18:30:54

📌 Being profitable, hopefully from the very beginning, means being able to focus and to stay focused on the reason you started a business in the first place: to help others. ⏱ 2025-08-25 13:20:58

📌 I liked making things! Eventually I realized that a business is not an end in and of itself. A business is a tool to make or do stuff, a legal structure; that’s it. ⏱ 2025-08-25 13:23:35

📌 But keep in mind that you definitely do not need to finish this book to start. Start as soon as you can. Start before you feel ready. Start today. ⏱ 2025-08-25 13:28:00

📌 You don’t learn, then start. You start, then learn. ⏱ 2025-08-25 13:28:12

1 The Minimalist Entrepreneur

📌 This is what being a minimalist entrepreneur is all about: making a difference while making a living. ⏱ 2025-08-26 10:29:59

📌 PROFITABILITY FIRST ⏱ 2025-08-26 10:52:11

📌 observant ⏱ 2025-08-28 08:06:05

📌 product-market fit” (a term coined by venture capitalist Marc Andreessen for being in a good market with a product that can satisfy that market ⏱ 2025-08-28 08:18:01

📌 Minimalist entrepreneurs don’t spend time convincing people—they spend time educating people. ⏱ 2025-08-28 08:19:48

📌 Speaking of vulnerability, minimalist entrepreneurs share their stories, from struggle to success. ⏱ 2025-08-28 08:23:54

📌 Minimalist entrepreneurs own their businesses, they don’t let their businesses own them. ⏱ 2025-08-28 08:27:26

📌 alienating ⏱ 2025-08-28 08:28:07

📌 concede ⏱ 2025-08-28 13:26:57

📌 Most people don’t start. Most people who start don’t continue. Most people who continue give up. ⏱ 2025-08-28 13:27:47

📌 Aileen Lee of Cowboy Ventures coined the term “unicorn” to refer to privately held startups valued at more than $1 billion, which are the lifeblood of venture funds. ⏱ 2025-08-28 13:33:13

📌 elusive ⏱ 2025-08-28 13:33:30

📌 metaphor ⏱ 2025-08-28 13:33:59

📌 The whole system is riding on at least 5 percent of VC-backed companies delivering tenfold to one hundredfold returns to balance out losses and make it all worth it. ⏱ 2025-08-28 13:37:26

📌 I really do believe that starting a business should be an option for everyone, no matter your background. ⏱ 2025-08-28 13:42:22

📌 elbow grease ⏱ 2025-08-28 13:44:52

📌 It’s ironic to me how often people go around hoping to find a startup idea while simultaneously complaining about all the everyday stuff around them that doesn’t work properly. ⏱ 2025-08-28 13:45:45

📌 bureaucratized ⏱ 2025-08-28 14:12:46

📌 anointed ⏱ 2025-08-28 14:16:14

📌 stratum ⏱ 2025-08-28 14:16:25

📌 Creator First, Entrepreneur Second ⏱ 2025-08-28 14:18:02

📌 amorphous ⏱ 2025-08-28 14:24:32

📌 palettes ⏱ 2025-08-28 15:21:01

📌 The App Store cleared the marketing and financial obstacles out of my way so that I could fully embrace my creative side and become a creator. ⏱ 2025-08-30 14:26:22

📌 virtuous ⏱ 2025-08-30 14:26:29

📌 secular ⏱ 2025-08-30 14:30:06

2 Start with Community

📌 longevity ⏱ 2025-08-30 14:41:14

📌 I won’t lie. This process takes time, but done right and, most of all, done authentically, it will be the basis of how you move forward now and for years to come. ⏱ 2025-08-30 14:42:31

📌 Community is a fundamental societal unit. From Sol’s r/Fitness subreddit to yoga classes to family to the group of friends we game with in the middle of the night, communities are a place where we can connect, learn, and have fun. ⏱ 2025-08-30 14:48:58

📌 That process can’t be rushed because it comes from authentic relationships and a willingness to serve, both of which take time to uncover and develop ⏱ 2025-08-30 14:51:37

📌 lingo ⏱ 2025-08-30 14:52:03

📌 cult ⏱ 2025-08-30 14:53:39

📌 For one of the first times in my life, I saw that the best communities are made up of individuals who might be otherwise dissimilar but who have shared interests, values, and abilities. ⏱ 2025-08-30 14:57:30

📌 It’s a group of people who would likely never hang out with each other in any other situational context, and it often encompasses virtually every identity, including, yes, politics. ⏱ 2025-08-30 14:58:03

📌 you don’t have to bring your whole self to every community you join, but you do have to bring a slice of yourself. ⏱ 2025-08-30 14:59:13

📌 And that part needs to be authentic to its core. It’s the combination of time and vulnerability that leads to relationships and growth. ⏱ 2025-08-30 14:59:47

📌 And it’s healthy and normal to leave certain communities as you explore new ones. ⏱ 2025-08-30 15:00:29

📌 barn ⏱ 2025-08-30 15:01:36

📌 “passion economy”—“a world in which people are able to do what they love for a living and to have a more fulfilling and purposeful life. ⏱ 2025-09-14 08:37:06

📌 Either way, finding your people is really important at the beginning. Not just for the sake of your business but also for the sake of your own wellbeing. ⏱ 2025-09-14 08:40:48

📌 If I talk, who listens? Where and with whom do I already spend my time, online and offline? In what situations am I most authentically myself? Who do I hang out with, even though I don’t really like them, but it’s worth it since we share something more important in common?

⏱ 2025-08-30 16:04:14

📌 interchangeable ⏱ 2025-08-30 16:08:36

📌 Authors and bloggers Ben McConnell and Jackie Huba call this the “1% Rule”: On the internet, they say, 1 percent create, 9 percent contribute, and 90 percent consume. ⏱ 2025-08-30 16:09:51

📌 If you contribute, you will have ten times the presence of someone who doesn’t. And it will continue to grow from there. ⏱ 2025-08-30 16:11:15

📌 lurk ⏱ 2025-08-30 16:12:26

📌 If you struggle with this, as many do, remind yourself that if you have something to add, it’s selfish to keep it to yourself! ⏱ 2025-08-30 16:12:52

📌 easel ⏱ 2025-08-30 16:14:53

📌 ο “Work in Public” ο “Teach Everything You Know” ο “Create Every Day”

⏱ 2025-08-30 16:42:33

📌 epiphany ⏱ 2025-08-31 14:25:46

📌 Chances are, if you’ve learned something, there’s probably a good portion of your community that would find value in learning that same thing from you, even if you aren’t the world’s leading authority on the subject. ⏱ 2025-08-31 14:27:29

📌 You don’t have to teach everything you learn. In fact, a narrower core focus can be better ⏱ 2025-08-31 14:28:51

📌 monetize ⏱ 2025-09-01 15:33:44

📌 these people could spend their attention on a gazillion things, and they’ve chosen you ⏱ 2025-09-01 15:34:31

📌 pillar ⏱ 2025-09-01 15:35:04

📌 storefront ⏱ 2025-09-01 15:38:25

📌 There’s really no such thing as overnight success. Most are years in the making, just like my ability to build Gumroad over a weekend was also many years in the works. ⏱ 2025-09-01 15:40:20

📌 forums ⏱ 2025-09-01 15:40:59

📌 congregated ⏱ 2025-09-01 15:42:07

📌 (1) create long-term value; (2) build relationships for decades to come; and (3) carve out a unique, authentic voice for yourself. ⏱ 2025-09-01 15:45:39

📌 Instead of changing the world, you can change your community’s world. ⏱ 2025-09-01 15:45:50

📌 Unless some element of the community and its problems overlap with something you’re passionate about, it is unlikely you would be happy operating a business within the space ⏱ 2025-09-01 15:48:24

📌 grills ⏱ 2025-09-01 16:27:28

📌 what the customer hopes to accomplish: the job to be done.” ⏱ 2025-09-03 16:44:32

📌 viscous ⏱ 2025-09-03 16:45:09

📌 Minimalist entrepreneurs don’t have millions of dollars, nor do they want to manufacture problems for people. Instead, we believe that people already have enough problems, and that our role is to help them get rid of one. ⏱ 2025-09-03 16:48:20

📌 That blankness is like a blank canvas, or a blank page, or a blank business plan. You want to start a business to solve a problem, but you don’t have any problems to solve. If you’re struggling here (many do), some Economics 101 may help. There are only four different types of utility: place utility, form utility, time utility, and possession utility. What can you make easier to understand, faster to get, cheaper to buy, or more accessible to others? [插图] ο Place utility: Make something inaccessible accessible ο Form utility: Make something more valuable by rearranging existing parts ο Time utility: Make something slow go fast

⏱ 2025-09-03 16:51:33

📌 You are not trying to create problems for people in order to solve them, à la McDonald’s. You are trying to discover inefficiencies in the lives of people you care about so you can help them. ⏱ 2025-09-03 16:53:45

📌 whiplash ⏱ 2025-09-04 12:40:05

📌 relics ⏱ 2025-09-04 12:42:36

📌 hark ⏱ 2025-09-09 09:09:48

📌 And if you build a product to solve your own problem, you will have at least one user—more than most startups ever get. Plus, you can talk to that user every single second of the day! ⏱ 2025-09-09 09:11:10

📌 If your business achieves its potential, what kind of positive impact might it make on the world? ⏱ 2025-09-10 12:40:59

📌 To build a successful business, you need to build something people love. To stick with it, you need to build something you love working on. ⏱ 2025-09-10 12:39:51

📌 If it makes sense, it’ll make cents. ⏱ 2025-09-10 12:40:45

📌 outsource ⏱ 2025-09-10 12:42:33

📌 It begins and ends by thinking of your business as a tool to solve a customer’s problem. Not as a lottery ticket. ⏱ 2025-09-10 12:45:24

📌 Surround yourself with colleagues and mentors who will not only tell you the truth but will also encourage you when the going gets tough. ⏱ 2025-09-10 12:48:12

📌 Inspiring (and inspired) founders and leaders are not born, they are made. Almost anyone can do it, with enough patience, guidance, and sincerity. ⏱ 2025-09-10 12:47:50

📌 And one way to maximize your chances of success is to focus on a smaller product, on a community you are a core part of, and to be honest about whether you are solving the problem effectively or not. ⏱ 2025-09-10 12:49:24

📌 zeroed in ⏱ 2025-09-10 12:52:52

📌 feasible ⏱ 2025-09-10 12:52:40

📌 bootstrapped ⏱ 2025-09-10 12:53:06

📌 It’s the community that leads you to the problem, which leads you to the product, which leads you to your business. ο Once you’ve found community-you fit, start contributing with the intention of becoming a pillar in that community. ο Pick the right problem (it’s probably one you have), and confirm that others have it. Then confirm you have business-you fit too. ο When in doubt, always go back to the community. They will help you keep going and ultimately succeed.

⏱ 2025-09-10 12:54:16

3 Build as Little as Possible

📌 Especially at the beginning, minimalist entrepreneurs have to stick to what is truly essential rather than try to learn and do everything all at once ⏱ 2025-09-11 10:46:56

📌 aspiring ⏱ 2025-09-11 10:49:06

📌 Let me tell you a secret. Every founder, even the most successful ones, knows nothing at the beginning, and learns from there. This is about interests, not skills. ⏱ 2025-09-11 10:51:09

📌 intellectualand ⏱ 2025-09-11 10:55:02

📌 inkling ⏱ 2025-09-11 10:54:45

📌 irreconcilable ⏱ 2025-09-11 10:56:48

📌 inadvertently ⏱ 2025-09-11 10:58:47

📌 the manual valuable process that precedes it and will be the foundation for the business you’re trying to build. ⏱ 2025-09-11 11:06:02

📌 Methodically ⏱ 2025-09-11 11:11:49

📌 processize (verb) to turn into a process: After they tested it on their friends, they processized their recommendation system

⏱ 2025-09-11 11:13:50

📌 falter ⏱ 2025-09-11 11:14:35

📌 “Creating a product is a process of discovery, not mere implementation. Technology is applied science,” Naval Ravikant says. ⏱ 2025-09-14 08:43:30

📌 But as Anna Gát can tell us, talk is cheap. Until you get through the entire process of solving the customer’s problem and (ultimately) receiving payment, you won’t know what the customer wants and is willing to pay for. ⏱ 2025-09-14 08:44:05

📌 Selling your time does not scale nearly as well as other types of businesses but can generate positive cash flow much sooner, giving you the breathing room to think about what comes next. ⏱ 2025-09-16 12:21:25

📌 Selling your knowledge and teaching people via digital content (videos, ebooks, podcasts, and courses). ⏱ 2025-09-16 12:26:15

📌 quintessential ⏱ 2025-09-17 14:28:48

📌 The idea of building a software solution that would optimize remote work and minimize distractions ⏱ 2025-09-17 14:30:28

📌 asynchronous ⏱ 2025-09-17 14:30:41

📌 overlay ⏱ 2025-09-17 14:35:04

📌 Remember that you don’t have to know everything about what you’re doing at the beginning (or ever), and many people are wrong the first time about what they are building. ⏱ 2025-09-17 14:38:32

📌 If you make a false start, just go back, reset, and begin again. ⏱ 2025-09-17 14:40:00

📌 It is a suggested solution for a problem that does not currently have a solution. It must be testable (able to be tested repeatedly and independently) and falsifiable (able to be proved wrong). ⏱ 2025-09-17 14:43:33

📌 Every business starts by testing a hypothesis with real customers. ⏱ 2025-09-17 14:43:22

📌 When you are validating a hypothesis, do not ask leading questions—questions that point people to the answer you want to hear. Instead, think about creating the kind of feedback loop ⏱ 2025-09-17 14:58:15

📌 For example, you shouldn’t ask: Would you pay for my product? Instead, ask: Why haven’t you been able to fix this already?

⏱ 2025-09-17 14:58:24

📌 quantum of utility: when there is at least some set of users who would be excited to hear about it, because they can now do something they couldn’t do before.” ⏱ 2025-09-17 15:39:12

📌 Do One Thing Well ⏱ 2025-09-17 15:40:49

📌 If you think building an app like that is insanely complicated, it may be useful to know that most apps on the internet consist of two things: forms and lists. ⏱ 2025-09-17 15:42:00

📌 albeit ⏱ 2025-09-17 15:43:31

📌 circumventing ⏱ 2025-09-17 16:28:49

📌 go under. ⏱ 2025-09-17 16:31:12

📌 Productizing simply means developing a process into something you can sell. ⏱ 2025-09-17 16:31:38

📌 brickand-mortar ⏱ 2025-09-17 16:33:43

📌 I like names that take two words and combine them, because I find them easier to remember than a new, made-up word. ⏱ 2025-09-17 16:34:41

📌 Build a website and create an email address. ⏱ 2025-09-17 16:36:29

📌 Create social media accounts. ⏱ 2025-09-17 16:36:42

📌 Make it easy for customers to pay. ⏱ 2025-09-17 16:36:51

📌 At the beginning, you should use it to explain what your product does and provide an email for folks who may be interested in such a thing, even if you do not have a product yet. You can and should always be learning and interacting with prospective customers. ⏱ 2025-09-17 16:39:06

📌 That means you need to start shipping, and shipping means you should start with almost nothing, because the job is to start delivering value for your community/customers as quickly as possible. And they don’t want to wait! ⏱ 2025-09-17 16:39:57

📌 try to do it perfectly. I ask myself four questions every time I want to build something new: 1. Can I ship it in a weekend? The first iteration of most solutions can and should be prototyped in two to three days. 2. Is it making my customers lives a little better? 3. Is a customer willing to pay me for it? It’s important for the business to be profitable from day one, so creating something valuable enough for people to pay for is key. 4. Can I get feedback quickly? Make sure that you’re building a product for people who can let you know if you’re doing a good job or not. The faster you get feedback, the faster you’ll build something truly valuable and worth paying for.

⏱ 2025-09-17 16:41:44

📌 A product that is beautiful or has great marketing behind it may feel more useful than it actually is. But if your product is incredibly minimal and useful, and people look past the lack of polish and use it, you will know you are on to something. ⏱ 2025-09-17 16:42:45

📌 spawned ⏱ 2025-09-17 16:43:25

📌 What that means is that you shouldn’t wait until tomorrow to get started. The lower the barriers to entry, the more competition you will have. ⏱ 2025-09-17 16:48:04

📌 Every single business is in some way tech-enabled, even though the end product may not be. ⏱ 2025-09-17 16:52:08

📌 Seriously, check out Makerpad. You’ll be surprised how much you can build without writing a single line of code. ⏱ 2025-09-17 17:16:47

读书笔记

本书评论